Released 22 December 2011
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THE SALVATION ARMY'S DONATIONS IN CONNECTICUT
ARE FALLING BEHIND!
A Call to Action!
HARTFORD – It's December 22nd already, there are only
2 days left before Christmas, and The
Salvation Army’s fundraising targets for Connecticut are coming up short
of this year’s goal. Traditional fundraising efforts, regular mail
appeals, and red kettles are down by almost 7%, compared to
this date one year ago. In some of our cities, like Bridgeport, the
gap is as high as 52%!
Major David Champlin,
Divisional Commander for The Salvation Army in Southern New England, said,
“The number of unemployed people remains high, the cost of food keeps
increasing , an August hurricane and an October snowstorm set everyone back -
both emotionally and financially, and the general economy remains flat and
uncertain. These are difficult times for almost everyone! Each day, more and
more families are coming to us and asking for our help, but our fundraising
effort is coming up short!
Christmas donations are used to support
programs of The Salvation Army in Connecticut year round. The funds raised
support programs like, 'at risk - after school programs,' senior citizen and
veteran’s activities, grocery orders from our food pantry, and seasonal
events like toys and gifts for those in need and our Thanksgiving and Christmas
meal programs. We are highly dependent on the generosity of the good people of
Connecticut to fund all these activities. Hopefully, when the public hears
about our kettle shortfall, they will write us a check or drop off a donation
to help assist the individuals and families that need our help the most during
this holiday season and throughout the rest of the year.”
Ultimately, people realize how important it is to help our neighbors who are
less fortunate, particularly as the need increases. Therefore, we ask that
everyone please be just a little more generous if they can to help us
reach, if not surpass, our goal and continue to serve people in need.
Even if you are not a frequent shopper where kettles may be located, you can
still donate online at www.salvationarmyct.org or give $10 to The Salvation
Army by texting GIVECT to 80888 and replying "Yes" to make your gift now!