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Alexandria, VA (November 28, 2011) – The Walmart Foundation has made a generous donation of $1
million to The Salvation Army to help support the 120th annual Red
Kettle Campaign. The donation is part of Walmart’s efforts to provide
hunger relief at Salvation Army programs across the country, which have
witnessed a significant increase in need since 2007 and provided 60 million
meals in 2010 alone. The company is also the largest supporter of the Red
Kettle Campaign, having raised more than $42 million in 2010 through thousands
of red kettles stationed outside Walmart stores and Sam’s Club
locations.
“We are grateful for
Walmart’s support in helping The Salvation Army provide critical
services, not only during the holiday season but throughout the
year,” said Commissioner William Roberts, National Commander for
The Salvation Army. “Walmart is a valued
partner, and their generosity enables us to continue our work and help those in
need.”
In its “Feeding the Need 2011” report released
earlier this year, The Salvation Army found that 94 percent of its food service
programs witnessed increases in requests for food assistance in 2010. With the
lingering effects of the economic recession impacting families nationwide,
Salvation Army food programs are continuing to use donations to maintain
services and keep their shelves stocked.
“The prevalence of hunger
in America has made it more important than ever to support food
programs,” said Commissioner Roberts. “With the help of donors and corporate partners such as Walmart, The
Salvation Army can address the rising need and provide food and service
programs where it’s needed most.”
In addition to its $1 million donation, Walmart stores and
Sam’s Club locations will once again host Red Kettles and bell ringers
outside storefronts nationwide from November 25th through December 24th. As
part of the 2011 campaign, local Salvation Army units have planned an array of
festivities to engage holiday shoppers. These include appearances by local
celebrities, musical performances, and at least seven attempts to break the
world record for hand bell-ringing, which currently stands at more than 36
hours.
“Walmart is proud to
continue its partnership with The Salvation Army,” said Julie
Gehrki at the Walmart Foundation. “Whether
we’re hosting Red Kettles at our store locations or helping stock the
shelves at food programs, we’re dedicated to giving back to our
communities.”
The Salvation Army is grateful to all of its national and
local corporate partners for their support, which allows the Army to provide
assistance to 30 million Americans each year. To learn more about the Army and
its corporate partnerships, or to donate or volunteer, visit http://www.salvationarmyusa.org.
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About Philanthropy at
Walmart Walmart and the Walmart Foundation
are proud to support initiatives that are helping people live better around the
globe. In May 2010, Walmart and its Foundation made a historic pledge of $2
billion through 2015 to fight hunger in the U.S. The Walmart Foundation also
supports education, workforce development, environmental sustainability, and
health and wellness initiatives. To learn more, visit www.walmartfoundation.org.
About The Salvation
Army The Salvation Army, an evangelical
part of the universal Christian church, has been supporting those in need in
His name without discrimination since 1865. Nearly 30 million Americans receive
assistance from The Salvation Army each year through the broadest array of
social services that range from providing food for the hungry, relief for
disaster victims, assistance for the disabled, outreach to the elderly and ill,
clothing and shelter to the homeless and opportunities for underprivileged
children. About 83 cents of every dollar raised is used to support those
services in nearly 5,000 communities nationwide. For more information, go to www.salvationarmyusa.org. To
donate, please call 1-800-SAL-ARMY or go to www.salvationarmyusa.org.
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